Prem Ratan Dhan Paayo will be a superhit for these reasons
1. Sanskar:
When the entire nation's Whatsapp and Facebook were flooded with messages and jokes about Alok Nath's overly 'Sanskari' behaviour, an enraged Sooraj Barjatya took a vow at Alok Nath's house. Like Veeru of Sholay , he said ' Jinhone family values or sanskariness ka is tarah apmaan kiya hai, unse mein chun chun ke badla loonga' with a blockbuster that will bring Sanskari back on the national agenda. When 200 mn+ Family values go down, its only Barjatya power than can bring them up. This time its personal ..
2. Prem:
With a mission of such magnitude at hand, there is only one man who can be trusted. Hence Prem is back. Prem is that saccharine shot of sanskars and love that every family needs every once in a while to believe in themselves and engage in rituals to cleanse them of any ill thoughts. Moreover such is the cosmic power when Salman Khan plays Prem , even James Bond shudders to release his movie in India at that same time.
This is Salman playing the honest to goodness lad who will breeze through the first half by lending a helping hand to the womenfolk in making laddoos , playing football with a dozen kids who just happen to be always around and falling in love. There will be a big insult at exactly 1:59:20 into the movie and Prem will bring back everything the family loses - pride , money and love.
3. Women:
More than the story, women flock to the theatre to catch the latest fashion in flowing lahangas, zardozi saris, kangnas and every other piece of jewellery that the women in Barjatya movies wear as a living testament to the gold class traditions of India. This year in keeping with the e-commerce boom, Flipkart and Myntra have special sections on their apps to capture the post Prem Ratan Dhan Paayo buying boom where 50 mn pieces of womens fashion is expected to be sold.
And since this time the sets and costumes looks as if its Rajshri took an inspiration from Bhansali,, the nations GDP is all set to grow by 0.2%. In fact Raghuram Rajan is watching it first day first show to decide the interest rates for next quarter.
4. Life back on track lessons
Barjatya movies provide what even 10 readings of Robin Sharma or Stephen Covey can provide in a 3 hour entertaining nugget. In a nation that lacks any media outlet to learn something non depressing and a poor reading habit ( even Chetan Bhagat only sold 10 mn books or so), these is the 'Secret' for the masses packaged in a Rs.350 ticket.
5. 'Tolerant' Diwali festive spirit
What better time for the nation to feed on excess of pomp, pageantry, pistachios, phuljhadis and Prem.. In fact some of the songs also mention things like ' thoda chivda aur chakli le le ' to remind us of things we have not done this Diwali.
Its time to reload the heart with tons of pure shuddh ghee values !
1. Sanskar:
When the entire nation's Whatsapp and Facebook were flooded with messages and jokes about Alok Nath's overly 'Sanskari' behaviour, an enraged Sooraj Barjatya took a vow at Alok Nath's house. Like Veeru of Sholay , he said ' Jinhone family values or sanskariness ka is tarah apmaan kiya hai, unse mein chun chun ke badla loonga' with a blockbuster that will bring Sanskari back on the national agenda. When 200 mn+ Family values go down, its only Barjatya power than can bring them up. This time its personal ..
2. Prem:
With a mission of such magnitude at hand, there is only one man who can be trusted. Hence Prem is back. Prem is that saccharine shot of sanskars and love that every family needs every once in a while to believe in themselves and engage in rituals to cleanse them of any ill thoughts. Moreover such is the cosmic power when Salman Khan plays Prem , even James Bond shudders to release his movie in India at that same time.
This is Salman playing the honest to goodness lad who will breeze through the first half by lending a helping hand to the womenfolk in making laddoos , playing football with a dozen kids who just happen to be always around and falling in love. There will be a big insult at exactly 1:59:20 into the movie and Prem will bring back everything the family loses - pride , money and love.
3. Women:
More than the story, women flock to the theatre to catch the latest fashion in flowing lahangas, zardozi saris, kangnas and every other piece of jewellery that the women in Barjatya movies wear as a living testament to the gold class traditions of India. This year in keeping with the e-commerce boom, Flipkart and Myntra have special sections on their apps to capture the post Prem Ratan Dhan Paayo buying boom where 50 mn pieces of womens fashion is expected to be sold.
And since this time the sets and costumes looks as if its Rajshri took an inspiration from Bhansali,, the nations GDP is all set to grow by 0.2%. In fact Raghuram Rajan is watching it first day first show to decide the interest rates for next quarter.
4. Life back on track lessons
Barjatya movies provide what even 10 readings of Robin Sharma or Stephen Covey can provide in a 3 hour entertaining nugget. In a nation that lacks any media outlet to learn something non depressing and a poor reading habit ( even Chetan Bhagat only sold 10 mn books or so), these is the 'Secret' for the masses packaged in a Rs.350 ticket.
5. 'Tolerant' Diwali festive spirit
What better time for the nation to feed on excess of pomp, pageantry, pistachios, phuljhadis and Prem.. In fact some of the songs also mention things like ' thoda chivda aur chakli le le ' to remind us of things we have not done this Diwali.
Its time to reload the heart with tons of pure shuddh ghee values !
Comments
I hope it's entairtaining n fun to watch .